Hi, I'm Guzel
Product Designer based in Amsterdam
Obsessively
crafted.
Suspiciously
effective
I design products people love to use, with experience in e-commerce, SaaS, mobile apps, internal tools and games. A strong collaborator and listener, I value creative synergy within teams, combining each member’s strengths to craft thoughtful solutions that drive real results for businesses.
Every design challenge feels like a puzzle I can’t wait to solve, from turning ideas into products to improving conversions and boosting engagement, delivering end-to-end solutions that work for both users and businesses
Some of my Works
How I designed a delivery address flow that reduced drop-off for 5M+ users
A look at how I built a B2B Seller App from scratch simplifying complex commerce workflows for sellers
Mix as
You Wish
My approach
LET’S TALK
what i do
PROCESS & LEADERSHIP
Driving design strategy, mentoring teams, and bridging the gap between design and development
Collaboration
Strategy
Presentation
Review
Metrics
DesignOps
Standards & Principles
Stakeholder Management
PRODUCT DESIGN
From concept to launch, designing intuitive desktop and mobile interfaces
UX/UI Design
CJM
User & Market Research
Prototyping
JTBD
Design Systems
Usability Testing
Interaction Design
Guzel.Design © 2025
Hi, I'm Guzel
Product Designer based in Amsterdam
Obsessively
crafted.
Suspiciously
effective
Some of my Works
How I designed a delivery address flow that reduced drop-off for 5M+ users
A look at how I built a B2B Seller App from scratch simplifying complex commerce workflows for sellers
Mix as You Wish
My approach
LET’S TALK
what i do
Guzel.Design © 2025
Portfolio
Pages
Home
Works
About
Layers
# Hero
# Some of My Works
# My Approach
# What I Do
# Let’s Talk
Hi, I'm Guzel
Product Designer based in Amsterdam
Obsessively crafted.
Suspiciously effective
Some of my Works
How I designed a delivery address flow that reduced drop-off for 5M+ users
A look at how I built a B2B Seller App from scratch simplifying complex commerce workflows for sellers
My approach
Mix as You Wish
LET’S TALK
what i do
Guzel.Design © 2025